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Wednesday, March 28, 2007

Create A Free Report Series - Chapter 11

I'm going to keep this step very simple and to the point, but remember, this step is Vital to your Bum Marketing, Resell Rights and affiliate marketing success. I will go as far as saying that if you create a responsive Opt-In list, 75% of your work is done for you already! That goes for anything you're doing online.

Why do you think Travis created a free course for the Bum Marketing Method! If you have subscribed, you know how effective his newsletter is. I’m excited to receive his informative emails every week. And what does he promote? That’s right an awesome affiliate program for the back end sales along with other related affiliate programs, software and tools the help us bums out! 

Again this is VITAL to understand before reading any future! There in no one single SECRET to success with Bum Marketing! You need to build an opt-in list that is targeted to the affiliate programs you are promoting. This is simply one of the BIGGEST GOLDEN KEYS! to your long term success with Internet Marketing using what you are about to read.

O.K. Moving on...

The first free report you create using your Bum Marketing articles will be promoting the first affiliate program you chose from step 1. It should be priced around $40 or $50 and pay you around $20 to $25 per sale.

Creating your free mini reports is easy by using your Bum Marketing articles that you have already written. Either find 5 articles on your niche subject that you've already written, PLR articles you are allowed to use, or create 5 articles from scratch.

They don't have to be long, only around 300 to 500 words. You are going to send them out to your prospects over 5 days using your autoresponder. Make sure these mini reports are full of useful information, not just blatant advertising. You do however get a chance to advertise to them directly later.

I create autoresponder series by using 5 to 10 Bum Marketing articles on the niche topic of the affiliate program that I’m promoting. For instance, if I were writing a report on search engine ranking, I would create the following articles.

1. The Tools Of The Search Engine Specialist
2. Meta Data, Yes Or No?
3. How Mini Sites Can Generate Thousands In Extra Visitors!
4. Getting Listed In Yahoo! The Easy Way
5. Creating Keywords Relevant To Your Site
6. Search Engine Ranking On A Budget
7. The Biggest Search Engine Myths

And so on..

Everyone can write. Keeping it simple is the best way to go. Don't get daunted by the task ahead of you otherwise you will delay doing anything at all. If you want to make money hand over first this is what it takes.

Another tip I have for writing Bum Marketing articles is to jot down points, and use those points to build your article. For instance, when writing "How Mini Sites Can Generate Thousands In Extra Visitors", I would jot down points like this.

* Choosing A Domain Name
* Finding Cheap Web Hosting
* Using Keywords Throughout The Web Site
* Submitting To Search Engines
* Tracking Hits
* Doing This All Over Again

I would then write 100 to 200 words per point and voila!, there's your first Bum Marketing article/report for you to use any way you want!

Now when sending out your free mini report with your autoresponder, it should be set up something like this.

When the person signs up, they get part 1, then for the next 4 days they get parts 2, 3, 4 and 5. In these messages, you will get a chance to advertise to them in the first and last sections of your message. Here's an example in blue text to (easily identify) of an autoresponder message you can send out.

Hi [[firstname]],

I would like to thank you for requesting our free report "How To Become A Bum Marketing Super Affiliate And A Digital Information Millionaire On A Budget".

My name is Your Name, and I recently quit my job and I'm now working from home as both a Bum Marketing Super Affiliate And A Digital Information Marketer. In this free report, I am going to show you how you as well can work from home selling your own and other people's products, for amazing profits.

Not only that, I'm going to show you how you can do it ON A BUDGET with the power of Mini Sites.

And I will show you exactly what product I'm selling as my own, but did not create. It really is a great business to be in.

This course is written in plain english, and is very easy to read, however, if you have any questions or comments, then please feel free to contact me at

email@addresshere.com
http://www.websitehere.com
P.S, [[firstname]], for a very limited time only I'm offering to everyone who buys Master Reprint Rights to Killer Mini Sites from my site, www.websitehere.com a special bonus of SIX MONTHS worth of email consultation FREE.

That's right, ask me any question's anytime. How valuable is that to you?

Not only will you get your own product/business to market online, I will help you do it in the process.

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Part 1, Becoming A Bum Marketing Super Affiliate On A Budget With Mini Affiliate Sites
-----------------------------------------------------------------

Earning a good income from Affiliate Programs is not as hard as everyone make's it out to be.

The figure's are that 95% of all affiliates never earn enough to warrant a check. And of those 5% only 1 to 2% earn enough to live off their commissions.

That's not good news for the "average" Joe Affiliate is it.

But I'm telling you now, it does not have to be that hard. All you need is a simple formula that work's over and over again. It really is that simple.

The hard part is doing it all on a very tight budget, which I will show you how right now.

(I recommend grabbing a pen and paper and writting down any good points)

******* 2 Unsuccessful Bum Marketing Affiliate Strategies *******

Here are a few thing's that kill any chance Affiliate's have of earning any decent commissions.

1. They Simply Do Nothing To Promote The Affiliate Program

This is the most common mistake I see happening. People simply sign up for the Affiliate Program and they either think the money is magically going to roll in, or they simply didn't take the responsibility of being an Affiliate as seriously as they should have. Because most Affiliate Programs are free to join, people don't really take it as seriously as say someone who pay's $1000 for resell rights to a certain product. You need to treat your Bum Marketing Affiliate Network like a serious business or you will never earn serious profits.

That's why I only let people who buy my course join my Affiliate Program. This I think makes it fair for the people who are willing to spend some money on their business.

No matter how hard you try, you will have to open your wallet sooner or later.

2. They Get Incorrect Information From So Called Experts Or Read Outdated Material.

Two big myths, free classified ad style advertising works and placing paid advertising for their program will reap huge profits. All incorrect. Let me explain why.

FFA posts and free classified ad's use to work. You could once rely on these to bring in a fair bit of money. Now days though, I feel the work you have to put into them is too much trouble for the results you get. You would be lucky to even get a response from this sort of advertising. That also goes for putting Affiliate banner links up and expecting that too work.

The biggest secret for all Affiliates is to create a 1 page site that's focused on one niche product and theme.

1 product + 1 Web Site = Big Profits. If you don't remember anything else, remember that.

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The 5 Step's To Becoming A Bum Marketing Super Affiliate On A Budget
-----------------------------------------------------------------

******* Step 1 *******

1. Create A 1 Page Free Report Web Site With A Simple Subscribe Form

Before we get into creating your Mini Affiliate Site we need to select an Affiliate Program to promote as mentioned earlier. If you already have one you want to promote, move on, if not read on :)

When selecting your first Affiliate Program for your Mini Affiliate Site, I suggest you go for a product with a rather large price tag, so you can make profit's from day one. Of course the big money comes from your backend, which we will talk about later.

I alway's suggest you promote a product you have used and or trust before anything else if at all possible.

Don't just promote an Affiliate Program because of the commissions, as that's a sure fire way to fail.

If you're looking for a directory of Affiliate Programs to join instantly, I suggest you look at Allan Gardyne's AssociatePrograms.com

Setting up a web site now has never been easier. A few year's ago, domain names sold for $35 for 1 year, and webhosting was about the same for 1 month. Now it's so very inexpensive.

The last time I checked you could get a dot com, net, org names for only $7.95.

As I speak, there's a new hosting company that specialises in hosting Mini Sites. They are www.bizminisites.com and for only $9.95 you get 3 months of quality web hosting.

If you would like an example of a very effective Mini Site have a look at the following sites.

http://www.philwiley.com/
http://www.track-your-ads.com/
http://www.hot-date-finder.com/
http://www.sohohelper.com/
http://www.ebooksnbytes.com/

You can find alot of really good web site templates at www.freesitetemplates.com.
-----------------------------------------------------------------

That's it for Part 1 today. You will get the second, third and fourth parts in a few days.

If you can't wait until then, you can always visit our site http://www.websitehere.com and get all the information you need.

Best Regards

Your Name
email@here.com
http://www.websitehere.com


As you can see, you will want to put your own web site address and special offers throughout the report. But I was telling people to go to my website. If you don't have a web site, you would put a little advertisement for your affiliate program at the start and at the end of your reports.

Also, you can put your affiliate links throughout the report as long as it’s in context, not blatant plugging of your affiliate program. Trust me, this does not work.

If your prospect hasn't purchased from you after your free reports have been sent out, don't worry. The next part is where you will get most of your sales. Considering there are so many other affiliates promoting the same or similar product you are, you have to make them want to buy from you.

How do you do this? Easy, you over deliver. You give them more then what they expected, and you distance yourself from being a no name affiliate and turn yourself into a trusted friend.

I like to do this by giving away something else if they purchase from the affiliate program I'm promoting. For instance, I give away consultation free, where I help them with any problems they might have with Bum Marketing.

Here's an example of a report in (blue text) used to get people in the buying mode. Mind you this is for an example product so you can simply get the idea. It’s a book from KillerMiniSites.com that was purchased with resell rights for $249.95.

Hi Firstname,

I have a secret for you that will hopefully make you very excited.

As you know, Killer Mini Sites is selling from my web site for $22.70, $79.95 and $249.95. If you're confused about the different options, let me explain.

For $22.70, you get a copy of the book Killer Mini Sites and you can resell the book to your web site visitors for $24.95. But remember, this option is full of my Affiliate Links, where I'm earning money from your hard work.

For $79.95 you get a fully branded copy of Killer Mini Sites that you can sell for $24.95 with your Affiliate Links that will earn you residual income constantly.

For $249.95 you get a fully branded copy of Killer Mini Sites that you can sell for $24.95, you also get to sell the customization rights for $79.95 and the big profit puller is you can sell the MASTER RIGHTS for a massive $249.95 per sale.

But, here's the best bit. I'm offering, for a very limited time only, the MASTER RIGHTS to Killer Mini Sites for ONLY $150. I'm slashing $100 dollars off the price and I'm throwing in FREE Consultation with me via email any time you need help.

That's right, you get your own Internet Publishing Business complete with website sales letter and branding utilities, and FREE consultation that I sell elsewhere for $147.00.

To be honest, I don't know what you're waiting for, this offer will not be around for long.

You can purchase the MASTER RIGHTS Today by clicking the link below. Remember, this link is for the $150 MASTER RIGHT option.

http://www.clickbank.net/sell.yourlink

I can tell you now, the book is selling like hot cakes and if you purchase today, I will give you my secret tactic that makes 1 in every 45 people purchase this product.

I will also show you how to get unlimited email leads for you to advertise to constantly without spamming.

If this is not a big enough motivator to purchase today, I don't know what is.

If you would like more information about the book, which in itself is amazing, visit my web site at

http://www.websitehere.com

or email me at

email@here.com - This is my home account, you email will get priority status.

To your success and may your clicks come often.

Your Name
http://www.websitehere.com

P.S, If you don't order today, please email me and tell me what’s stopping you so I can sweeten the deal.


This type of offer gets an amazing response. You want to send it out 2 days after the free mini course is over. The pull here was that to give them $100 off the price of the product, plus still give them free consultation for 6 months.

The options are limitless.

Of course this would not be the end of your contact with them. If the prospect still hasn't purchased the first affiliate program you're promoting that's OK. Don't go breathing down their necks telling them to purchase from you or else. The lifetime value of a prospect is a lot more then just a one off sale.

That's why for this very reason, you selected three affiliate programs to promote. Instead of trying to get the prospect to buy the one product over and over again, offer them something fresh. With this in mind, I recommend offering them a residual income affiliate program, like a membership site.

Create another mini report using your Bum Marketing articles and start all over again. An Opt-in list is a continues funnel of money for a life time if treated properly!

Of course, when people purchase from you, they should be taken off the prospect list, and added to your customer list. This list is your most important asset. It's 10 times as important then your prospects list because these people showed they were willing to buy from you.

Some affiliate programs don't allow you to see the email addresses of people who buy from you, so that's why when you're giving away your special offer in conjunction with your affiliate program, you ask them to send you an email when they have purchased, then you will give them what ever bonus you were offering.

(Remember, when your prospect buys something from you, they become a customer, so do not forget to take them off your prospects list.)

With these people, you will want to give them other special deals not available to your prospect list. The first email sent to them should be thanking them for their purchase, and letting them know how they can receive their free bonus and how they can contact you at anytime.

The second email sent to them should be sent a few days later giving them another free bonus they were not expecting. I love it when people do this for me, and I suggest you do this for your customers, because that's what they are, they are your customers. There is no cost once you have created your Bonus.

The third email you send them should be sent out about 7 days after they purchase from you. This email should offer them a backend product, for instance your residual income affiliate program. If you can, see if you can talk to the affiliate program manager and get a special discount rate on the product, or maybe the first month for $1, just for your customers. I doubt any affiliate program manager would reject a sure fire way to make even more money.

In the mid to long term, this will build a nice on going lifelong income for you.

About 7 days after your third email was sent, send them another discount product, but make sure this product is in the high commission range. This is where you will make most of big income from your Bum Marketing Empire!

You will earn a decent income with smaller sized commissions, but when you start selling larger priced affiliate programs when you already have a list of contacts, it becomes a very large automated income system.

Bum Marketing and the information business is truly the best business to be in. I get excited when I'm writing report, Ebooks and mini reports (courses) and thinking about the possibilities.

Make sure you keep in contact with your customer base and offer them more free reports created from your Bum Marketing articles that are niche focused and other special offers every month or two. Just make sure you don't over do it. I’ve received orders from the same customers more than 6 times for different products.

There are not too many autoresponders that can handle this sort of work load for a cheap price, however, I have found one that will do this and more. It's called Aweber.com and you can get a free trial for 30 days. Then after that it's only $19.95 per month. They give you unlimited autoresponders and other great options. You won’t find anything else like it. If you're after a residual income affiliate program to promote, I recommend this service.

Now how many businesses do you know of that can run on a $19.95 investment only every month?

If you really want to keep generating income constantly, you could produce free reports every month from your Bum Marketing articles, and advertise them to your current list, while still advertising your first affiliate program report.

Imagine having an around the clock sales machine sending out free reports to thousands, while promoting your affiliate program's and building a name for yourself with Bum Marketing articles and creating Resell Rights reports and Ebooks. The sky is the limit for us bums!

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